16 October 2011

Lights Lead The Way


  The simply named Road Lights is a system of wind generated lane lights powered by the wind of vehicles whizzing by. You’ve all felt it before, that wall of air as a car passes by. Why waste it? The energy captured by the system illuminates a series of pegs 50-100 meters in front of you to lead the way. Eco-friendly (yes I’m still using that phrase) and a perfect opportunity for a really creative car commercial.

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